Vol. 15 No. 1 (2024)

Regular Articles

• The Effect of Social Media Usage and Electronic Word of Mouth on Conviction and Its Impact on Purchase Intention and Customer Loyalty: The Role of Brand Reputation as A Moderator

  Elvin Elvin, Aussie Dian Hidayat, Patricia Hilda Tanti, Yuniarty Yuniarty

  51-78

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  DOI: https://doi.org/10.7903/ijecs.2257

• Usability Evaluation of An Eye-Tracking for Batik E-Commerce Web-Based Systems

  Nova Suparmanto, Anna Maria Sri Asih, Andi Sudiarso, Titis Wijayanto, Paulus Insap Santoso

  25-50

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  DOI: https://doi.org/10.7903/ijecs.2281

• Improving Business Performance For SMEs: The Power Of Co-Innovation, And Business Networks Resilience In The Covid-19 Pandemic

  Do Hai-Ninh, Nhu-Y Ngoc Hoang, Ngoc-Bich Do

  1-24

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  DOI: https://doi.org/10.7903/ijecs.2290